Dedagroup, one of Italy’s largest technology groups, is opening its new US headquarters in New York and appointing a dedicated leadership team for North America – marking the next phase of its investment in the US market for a group that today serves over 4,000 clients across more than 50 countries.
Dedagroup is not new to the United States. With more than ten years in the market and established offices in Birmingham, Alabama and Memphis, Tennessee, the New York headquarters represents a natural expansion of a presence that has been quietly building for years.
The expansion comes as organizations across the United States accelerate investment in digital transformation and artificial intelligence. Demand is particularly strong in financial services, fashion and luxury, Industrial Distribution and enterprise AI, where organizations are seeking specialized technology partners that combine deep industry expertise with scalable platforms.
Against this backdrop, the Group’s North America operations are organized around three core pillars: Financial Services, Artificial Intelligence and Fashion & Luxury.
- Financial Services: Deda Sphere, led by Marcello De Angelis, serves more than 150 U.S. credit unions, representing over $20 billion in combined assets, through an end-to-end banking platform designed to unify the member experience today while laying the foundation for tomorrow’s innovations. Its offering spans core-agnostic digital banking, digital onboarding, account opening, compliance and lending solutions — powered by AI-driven insights and intelligent automation — as well as core banking platforms, i-POWER® and NewSolutions. Purpose-built for the unique business and regulatory needs of American credit unions, Deda Sphere partners with its clients to help them grow, deepen member relationships, and confidently shape the next chapter of community-focused financial services.
- Artificial Intelligence: Deda AI, led by Chandra Subramanian, develops industry-specific AI solutions that combine proprietary algorithms, deep domain expertise, and agentic AI models trained on real-world business data. Its portfolio includes EdgeIQ and MRO Intelligence for industrial distribution, as well as Loans Intelligence, Marketing Insights, and Compliance Signals for credit unions. These solutions are complemented by advanced Decision Intelligence capabilities that help organizations optimize inventory, anticipate demand, improve operational performance, and make faster, more informed decisions within their existing business processes.
- Fashion & Luxury: Deda Stealth enables fashion and luxury brands to make faster, data-driven commercial decisions through specialized technology. Its portfolio includes Competitoor, led by Maurizio Catellani, a real-time pricing intelligence platform monitoring more than 450,000 websites across 42 countries, and Stealth Cosmica, an AI-powered decision intelligence platform launched in 2026 to help brands optimize performance in an increasingly competitive market.
Dedagroup continues to invest heavily in research and development, enabling organizations to adopt AI at scale through specialized industry solutions that combine proprietary technology with deep domain expertise.
Dedagroup works alongside its clients and stakeholders to create tangible value through technology – bringing specialized platforms, expertise, and a hands-on knowledge of industry processes to the organizations it serves. It’s an approach where human expertise drives technology – simplifying complexity, sharpening decisions, and delivering real value across every part of the business.
“We’ve been serving clients in the United States for more than a decade, and we’ve learned that organizations don’t need more generic technology—they need solutions built for the realities of their industry. That’s where Dedagroup stands apart. We combine specialized platforms, deep domain expertise, and AI to solve complex business challenges and deliver measurable results”
– Marco Podini, CEO and Executive Chairman, Dedagroup.
The New York headquarters positions Dedagroup closer to clients, partners, and the broader innovation ecosystem shaping the next generation of enterprise technology. It will serve as the North American hub for the Group’s operations, bringing together business leadership, client engagement, and corporate functions to support Dedagroup’s continued growth across the region.
Dedagroup
Dedagroup (Deda) is one of the leading technology groups in Italy. It operates as a Business & Technology Accelerator for Companies, Financial Institutions and Public Services to support the evolution of their IT and digital strategies. Over the years, Deda has built an ecosystem of companies that share values, business strategies and a common vision that aims to harness the strength of dedication to help its clients reap the benefits of digital evolution, thus enhancing the positive impact of technology on the economy and society. Founded in 1999, with headquarters in Trento, the Group has over 5000 employees and has grown steadily both in Italy and abroad. Today, it has a global presence with over 4,000 clients in more than 50 countries and locations in the United States, United Kingdom, Mexico, and the United Arab Emirates.
View source version on businesswire.com: https://www.businesswire.com/news/home/20260917438558/en/
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